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Privacy Policy


The terms used in the singular or plural in the body of this Privacy Policy beginning with a capital letter have the meaning given to them in the GTCU, or defined below:

Personal Data: means any information relating to an identified or identifiable natural person (hereinafter referred to as “data subject”); an “identifiable natural person” is one who can be identified, directly or indirectly, in particular by reference to an identifier, such as a name, an identification number, location data, an online identifier, or to one or more factors specific to his or her physical, physiological, genetic, mental, economic, cultural or social identity;

Processing: means any operation or set of operations, whether or not carried out using automated processes, applied to Data or sets of Data of a personal nature, such as collection, recording, organization, structuring, storage, adaptation or modification, retrieval, consultation, use, communication by transmission, dissemination or any other form of making available, reconciliation or interconnection, limitation, deletion or destruction

Controller: means the natural or legal person, public authority, department or other body which, alone or jointly with others, determines the purposes and means of the Processing; 

Processor: means the natural or legal person, public authority, department or other body that processes Personal Data on behalf of the Controller.


This Privacy Policy explains what Personal Data is collected when the User visits the Site, purchases Products and uses Associated Services, and how it is processed.

This Privacy Policy may be subject to future changes to ensure compliance with applicable law. 

The version applicable to the User is the one in force on the Site at the date of use of the Products.

The Data Controller is FIRECELL, a simplified joint stock company, registered in the Trade and Companies Register under number 899 190 268, whose headquarters are located at 10 allée de la Palmeraie, 06300 Nice, France


Personal Data is collected for specific, explicit and legitimate purposes. 

FIRECELL ensures that Personal Data are processed in an adequate, relevant and limited manner with regard to the purposes for which they are processed:

ProcessingData CategoryPurposeLegal basisRetention 
Management of the requests by contact formsEmail address, last name, first name, phone number, data from the comment fields Respond to requests from prospects and/or UsersThe legal basis is the legitimate interest for FIRECELL to provide an answer to its prospects and/or Users3 years from the last contact from the prospect / User
NewsletterEmail addressInform about its newsThe legal basis is consentUntil the User unsubscribes
Sending of commercial documentationEmail address (professional only)Inform about commercial offersThe legal basis is the legitimate interest of FIRECELL3 years from the last contact from the prospect / User
Subscription ManagementEmail address, name, first name, phone numberFollow-up of the invoicingFollow-up of the Client relationshipClaims managementAssociated Services managementThe legal basis is the execution of the contract 5 years from the end of the contractual relationship
Purchasing and delivery of HardwareEmail address, last name, first name, phone number, postal address (if different from the Client company’s address)Hardware delivery Delivery trackingThe legal basis is the execution of the contract5 years from the end of the contractual relationship
Client Account ManagementEmail address, last name, first name, phone number, postal address (if different from the Client company’s address)Allow access to the Client Account and Associated ServicesThe legal basis is the execution of the contract5 years from the end of the contractual relationship
CareersEmail address, last name, first name, phone number, LinkedIn profile data, current job data, resume dataManagement and responses to applications submitted on the SiteThe legal basis is the legitimate interest of FIRECELL2 years from the last contact with the candidate
Cookies and trackersIP addressEnsure the operation of the SolutionKeep the User connectedMeasuring the audienceAnalyzing Users’ experienceThe legal basis is the legitimate interest for the strictly necessary cookies and the consent for the othersSee Cookie Policy


The Personal Data of the Users are transferred to the staff members, partners and Processors of FIRECELL and this, only for the execution of the purposes listed above and within the limit of the information strictly necessary for this purpose.

In particular, Personal Data are transmitted to the following Processors:

  • Cloudways, in charge of hosting the Site,
  • Stripe, in charge of payment management,
  • DHL, in charge of hardware delivery,
  • Shakebiz, in charge of digital communication of FIRECELL,
  • Google, for the purposes of the use of Google Analytics by FIRECELL,
  • Hubspot, for the marketing needs of FIRECELL.

In the context of the purposes mentioned above, the Data may be transferred to Processors located outside the European Union, in countries whose legislation on the protection of Personal Data differs from that of the European Union. This is notably the case for Google, Hubspot or Stripe, which may transfer Personal Data to the United States as part of their purposes.

Transfers made outside the European Union are governed by standard contractual clauses within the meaning of Article 46 of the RGPD, concluded with Processors as appropriate guarantees.

The User can ask FIRECELL to communicate the list of Processors domiciled outside the EU, as well as the standard contractual clauses on which these transfers are based, by email, at the address [email protected]


In accordance with the regulations concerning the Processing of Personal Data, the User has the following rights:

5.1. Right of access, rectification and deletion

The User may review, update, modify or request the deletion of his/her Personal Data.

5.2. Right to Data portability 

The User has the right to request the portability of his/her personal Data, held by FIRECELL, to another operator.

5.3. Right to limit and object to the Processing of Personal Data

The User has the right to request the limitation or to oppose the Processing of his/her Personal Data by FIRECELL, without FIRECELL being able to refuse, except for demonstrating the existence of legitimate and compelling reasons, which may prevail over the interests and rights and freedoms of the User.

5.4. Exercise of rights

The User can, subject to the production of a valid proof of identity, exercise his/her rights by contacting FIRECELL by email at [email protected]

In order for FIRECELL to grant the request, the User is required to communicate to FIRECELL: his/her first and last name as well as his/her email address.

FIRECELL is obliged to respond to the User within 30 days.

If the User considers, after having contacted FIRECELL, that his/her rights are not respected, he/she can address a complaint to a control authority. 

The control authority in charge of the Processing carried out by FIRECELL is the Commission Nationale de l’Informatique et des Libertés (CNIL).


6.1. What are cookies?

This Cookie Policy explains what cookies are and how FIRECELL uses them, the types of cookies FIRECELL uses i.e, the information FIRECELL collects using cookies and how that information is used, and how to manage the cookie settings.

Cookies are small text files that are used to store small pieces of information. They are stored on the User’s device when the website is loaded on its browser. These cookies help FIRECELL make the website function properly, make it more secure, provide better user experience, and understand how the Site performs and to analyze what works and where it needs improvement.

6.2. How does FIRECELL use cookies?

As most of the online services, the Site uses first-party and third-party cookies for several purposes. First-party cookies are mostly necessary for the Site to function the right way, and they do not collect any of Users’ personally identifiable data.

The third-party cookies used on the Site are mainly for understanding how the Site performs, how Users interact with the Site, keeping FIRECELL’s services secure, providing advertisements that are relevant to Users, and all in all providing Users with a better and improved user experience and help speed up Users’s future interactions with the Site.

6.3. Types of Cookies FIRECELL uses

6.3.1. Necessary cookies

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting User’s consent preferences. These cookies do not store any personally identifiable data.

These cookies cannot be set because without them the User will not be able to use the Site correctly.

cookielawinfo-checkbox-necessaryThe cookie is set by the GDPR Cookie Consent plugin to record the user consent for the cookies in the category “Necessary”.1 year
cookielawinfo-checkbox-functionalThe cookie is set by the GDPR Cookie Consent plugin to record the user consent for the cookies in the category “Functional”.1 year
cookielawinfo-checkbox-performanceThe cookie is set by the GDPR Cookie Consent plugin to record the user consent for the cookies in the category “Performance”.1 year
cookielawinfo-checkbox-analyticsThe cookie is set by the GDPR Cookie Consent plugin to record the user consent for the cookies in the category “Analytics”.1 year

6.3.2. Functional Cookies

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

If the User refuses these cookies, the Site may not function properly.

UserMatchHistoryLinkedIn sets this cookie for LinkedIn Ads ID syncing.1 month
langLinkedIn sets this cookie to remember a user’s language setting.Session
bcookieLinkedIn sets this cookie from LinkedIn share buttons and ad tags to recognize browser ID.1 year
lidcLinkedIn sets the lidc cookie to facilitate data center selection.1 day
bscookieLinkedIn sets this cookie to store performed actions on the website.1 year

6.3.4. Analytical cookies

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

_gcl_auProvided by Google Tag Manager to experiment advertisement efficiency of websites using their services.3 months
ga_5TDK3GMB87This cookie is installed by Google Analytics.2 years
_gaThe _ga cookie, installed by Google Analytics, calculates visitor, session and campaign data and also keeps track of site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognize unique visitors.2 years
CONSENTYouTube sets this cookie via embedded youtube-videos and registers anonymous statistical data.2 years

6.3.4. Performance cookies

Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.

SRM_BUsed by Microsoft Advertising as a unique ID for visitors.1 year 24 days

6.3.4. Advertisement cookies

Advertisement cookies are used to provide visitors with customized advertisements based on the pages they visited previously and to analyze the effectiveness of the ad campaigns.

MUIDBing sets this cookie to recognize unique web browsers visiting Microsoft sites. This cookie is used for advertising, site analytics, and other operations.1 year 24 days
ANONCHKThe ANONCHK cookie, set by Bing, is used to store a user’s session ID and also verify the clicks from ads on the Bing search engine. The cookie helps in reporting and personalization as well.10 minutes
YSCYSC cookie is set by Youtube and is used to track the views of embedded videos on Youtube pages.session
VISITOR_INFO1_LIVEA cookie set by YouTube to measure bandwidth that determines whether the user gets the new or old player interface.5 months 27 days
yt-remote-device-idYouTube sets this cookie to store the video preferences of the user using embedded YouTube video.never
yt-remote-connected-devicesYouTube sets this cookie to store the video preferences of the user using embedded YouTube video.never

6.3.4. Other cookies

Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.

CLID1 year
AnalyticsSyncHistory1 month
li_gc5 months 27 days
_clck1 year
_clsk1 day

6.4. Manage cookie preferences

Users can change their cookie preferences any time by clicking the “cookie” button at the bottom of the Site. This will let them revisit the cookie consent banner and change their preferences or withdraw their consent right away.

In addition to this, different browsers provide different methods to block and delete cookies used by websites. Users can change the settings of their browser to block/delete the cookies. Listed below are the links to the support documents on how to manage and delete cookies from the major web browsers:

Chrome: https://support.google.com/accounts/answer/32050

Safari: https://support.apple.com/en-in/guide/safari/sfri11471/mac

Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox?redirectslug=delete-cookies-remove-info-websites-stored&redirectlocale=en-US

Internet Explorer: https://support.microsoft.com/en-us/topic/how-to-delete-cookie-files-in-internet-explorer-bca9446f-d873-78de-77ba-d42645fa52fc